JOIN THE LISTERINE 21 DAY CHALLENGE
STAND A CHANCE TO WIN YOUR SHARE OF R500 000 IN PRIZES
Buy Any Listerine Mouthwash

Stand a chance to win your share of R500 000 in prizes. Join the 21 Day Challenge!

1. PROMOTER AND ADMINISTRATION
1.1 The promoter of this promotional competition is Kenvue SA (Pty) Ltd (registration number 1930/002616/07), a company incorporated in the Republic of South Africa with its principal place of business at 241 Main Road, Retreat, Cape Town, Western Cape 7945, South Africa, part of the Kenvue group of companies (the “Promoter”).
1.2 This promotional competition is administered on behalf of the Promoter by Whalley PoP (Pty) Ltd, acting solely as an independent contractor for purposes of administering the competition (the “Promoter Agency”).
1.3 By entering this promotional competition, all entrants agree to be bound by these terms and conditions.
2. CONSUMER NOTICE, LIABILITY AND EXCLUSIONS
2.1 These terms and conditions contain provisions which may limit the risk or liability of the Promoter or a third party, may create risk or liability for the entrant, may compel the entrant to indemnify the Promoter or a third party, and may serve as an acknowledgement of a fact by the entrant.
2.2 The entrant’s attention is drawn to these terms and conditions because they are important and should be carefully noted.
2.3 Nothing in these terms and conditions is intended to, or must be understood to, unlawfully restrict, limit or avoid any rights or obligations created for either the entrant or the Promoter in terms of the Consumer Protection Act 68 of 2008 (“CPA”).
2.4 By entering the competition, the entrant confirms that he or she has had an appropriate opportunity to read and understand these terms and conditions.
2.5 All entrants participate in this promotional competition entirely at their own risk. By entering, entrants indemnify and hold harmless the Promoter, its affiliated entities, and their directors, employees and agents against any loss, damage, cost or injury arising from participation in the competition or related events, except to the extent caused by the gross negligence or wilful misconduct of an indemnified party.
2.6 The Promoter, any affiliated entity within the Kenvue group, and their directors, members, partners, employees, agents or consultants, the suppliers of goods or services in connection with this promotional competition, and any other person who directly or indirectly controls or is controlled by such parties, together with their spouses, life partners, business partners and immediate family members, are not permitted to participate in this promotional competition.
3. COMPETITION PERIOD AND ENTRY CATEGORIES
3.1 The LISTERINE® 21 Day Challenge promotional competition runs from 1 July 2026 to 30 September 2026, both dates inclusive (“Competition Period”).
3.2 There are two separate categories in the competition, each with distinct qualification criteria and prizes, as set out below.
4. MONTHLY DRAW ENTRY MECHANIC
4.1 To qualify for the Monthly Draw, participants must, during the Competition Period, submit a clear image of the qualifying LISTERINE® product together with proof of purchase (being a till slip or receipt) via the official LISTERINE® 21 Day Challenge WhatsApp line on [+27 60 016 0006] and follow the prompts.
4.2 A valid Monthly Draw submission earns the participant one (1) entry into the Monthly Draw for the calendar month in which the submission is received and approved, for a chance to win a share of R95 000 in prizes, being 475 prizes with an individual prize value of R200 each.
4.3 For a Monthly Draw submission to be valid:
4.3.1 the LISTERINE® bottle must be clearly visible and identifiable;
4.3.2 the product must be a LISTERINE® mouthwash product, any variant;
4.3.3 the till slip or receipt must show the product name or barcode, the purchase date, and the store name or location;
4.3.4 the purchase date reflected on the till slip or receipt must fall within the Competition Period; and
4.3.5 the image must be clear and legible. Blurred, cropped, incomplete, altered or manipulated images will be rejected.
4.4 Each participant may submit only one valid purchase-based entry for the Monthly Draw during the Competition Period. A participant who submits a valid entry in Month 1 is entered into the Month 1 draw only and may not obtain a further Monthly Draw entry by submitting again in Month 2 or Month 3. MSISDNs entered into a previous month’s Monthly Draw will be excluded from subsequent Monthly Draws.
5. LISTERINE® 21 DAY CHALLENGE AND BIG PRIZE DRAW MECHANIC
5.1 To participate in the LISTERINE® 21 Day Challenge, a participant must first submit a valid image of the product and proof of purchase via the official LISTERINE® 21 Day Challenge WhatsApp line on [+27 60 016 0006] and thereafter complete the challenge by engaging with the daily prompts on that WhatsApp line.
5.2 For purposes of this competition, a “check-in” means a daily confirmed interaction on the official WhatsApp line in which the participant successfully completes the prompted daily action required by the competition mechanic for that day.
5.3 A participant completes the 21 Day Challenge by accumulating 21 valid check-ins during the Competition Period. Check-ins do not need to occur within a single calendar month.
5.4 Participants who complete the 21 Day Challenge may earn bonus entries through streaks and stand a chance to win a share of R465 000 in prizes, being 51 prizes in total, as set out below.
5.5 For purposes of this competition, a “streak” means a continuous sequence of valid daily check-ins on consecutive calendar days, with no missed calendar day between those check-ins. Only one check-in per calendar day may count toward a streak. A missed calendar day breaks the streak, but does not disqualify the participant from continuing to complete the 21 Day Challenge. Streak bonuses are only awarded after the participant has completed the 21 Day Challenge.
5.6 Valid check-ins
5.6.1 Only one check-in per calendar day is permitted, being the period from 00:00 to 23:59 South African time.
5.6.2 If a participant attempts to check in more than once in a single calendar day, only the first valid check-in for that day will count.
5.6.3 A missed day breaks any current streak and may extend the time needed to complete the 21 Day Challenge, but it does not disqualify the participant from continuing with the challenge during the Competition Period.
5.6.4 Participants who complete the 21 Day Challenge are entered into the Big Prize Draw for the calendar month in which their 21st valid check-in is recorded.
5.6.5 If a participant is selected in more than one Tier 1, Tier 2 or Tier 3 draw, or for more than one prize within those tiers, the participant will receive only the highest-value prize. A participant may not win more than one prize within the Big Prize Draw tiers.
5.6.6 For clarity, the Tier 4 Monthly Draw is separate from the Big Prize Draw tiers and does not count as a Big Prize Draw prize for purposes of the one-prize limitation in clause 5.6.5.
5.7 Entries and streak bonuses
5.7.1 Completion of the 21 Day Challenge earns the participant one (1) base entry into the Big Prize Draw. This base entry is the minimum requirement for Big Prize Draw eligibility.
5.7.2 Participants may earn bonus entries by maintaining consecutive daily check-in streaks. A streak must be unbroken. Missing a calendar day breaks the current streak.
5.7.3 The 14-day streak bonus replaces, and does not add to, the 7-day streak bonus for the same unbroken streak. The 21-day streak bonus replaces, and does not add to, the 14-day and 7-day streak bonuses for the same unbroken streak.
5.7.4 If a streak breaks after the participant has already achieved a 7-day streak, the 7-day bonus already earned is retained. If the participant later builds a new 7-day streak, the participant earns a further 5 bonus entries. However, the 21-day streak bonus may only be earned where the participant completes all 21 check-ins consecutively without any break in the streak.
5.7.5 A participant who completes the full 21 Day Challenge without missing a single day earns one (1) base entry plus fifty (50) bonus entries, for a maximum of fifty-one (51) Big Prize Draw entries. Where that participant also made a valid Monthly Draw submission, the participant will additionally have one (1) Tier 4 Monthly Draw entry. submission, the participant will additionally have one (1) Tier 4 Monthly Draw entry.
Action / Milestone | Entries Earned | Condition |
Upload valid bottle and till slip | 1 Monthly Draw entry | Monthly Draw (Tier 4) only |
Complete the 21 Day Challenge | 1 Big Prize Draw base entry | Required before any streak bonus entries are awarded |
Reach a 7-day consecutive streak | 5 bonus entries | Awarded after completion of the 21 Day Challenge |
Reach a 14-day consecutive streak | 15 bonus entries | Replaces, and does not add to, the 7-day bonus for that streak |
Complete the challenge with no missed days (21-day streak) | 50 bonus entries, plus 1 base entry, for a maximum of 51 Big Prize Draw entries | Replaces, and does not add to, lower-tier streak bonuses for that streak |
6. PRIZE TIERS, WINNER SELECTION AND DELIVERY
6.1 There will be a total of 526 winners sharing prizes with a total value of R500 000 across the Big Prize Draw and the Tier 4 Monthly Draw.
6.2 Tier 1: Total value R210 000 (6 winners). Each winner will receive a R35 000 gift card from Sandton City Shopping Centre (Gauteng), Victoria Wharf Shopping Centre (Western Cape), Ocean Mall (KwaZulu-Natal), or an equivalent gift card reasonably selected by the Promoter for the winner’s province or location. Winners will be selected as follows: July 2026: 1 winner; August 2026: 2 winners; September 2026: 3 winners.
6.3 Tier 2: Total value R150 000 (10 winners). Each winner will receive a R15 000 iStore gift card. Winners will be selected as follows: July 2026: 2 winners; August 2026: 3 winners; September 2026: 5 winners.
6.4 Tier 3: Total value R105 000 (35 winners). Each winner will receive either a R3 000 TFG eGift Card, a R3 000 Superbalist gift card, or R3 000 worth of LISTERINE® products, being a year’s supply of 24 x 500 ml LISTERINE® mouthwash, as determined by the Promoter and subject to availability. Winners will be selected as follows: July 2026: 8 winners; August 2026: 10 winners; September 2026: 17 winners.
6.5 Tier 4 Monthly Draw: Total value R95 000 (475 winners). Each winner will receive a R200 eGift card for Uber, Uber Eats, Mr D, Netflix or Takealot, as determined by the Promoter and subject to availability. Tier 4 Monthly Draw winners will be selected from valid Monthly Draw entries. Winners will be selected as follows: July 2026: 110 winners; August 2026: 125 winners; September 2026: 240 winners.
6.6 Winners will be selected by random draw conducted by the Promoter or the Promoter Agency.
6.7 Winners will be contacted using the contact details provided when joining the official LISTERINE® 21 Day Challenge WhatsApp line.
6.8 Subject to successful verification, prizes will be delivered, issued or made available to winners within 7 (seven) working days after winner verification.
6.9 Neither the Promoter nor the Promoter Agency shall be liable for any loss, damage or claim arising from prize payment or prize delivery being fraudulently intercepted or prevented by circumstances beyond their reasonable control, including cyber-attacks, unauthorised access, bank or payment system errors, or third-party interference.
6.10 The prize is not transferable and may not be exchanged for cash or any other item, except where the Promoter, in its discretion, provides a prize of equal value because the advertised prize is unavailable.
6.11 The Promoter will not be responsible for any additional expenses or incidental costs associated with acceptance or use of a prize, unless specifically stated otherwise in these terms and conditions.
7. ENTRANT ELIGIBILITY, VERIFICATION AND DISQUALIFICATION
7.1 To qualify as an entrant, a participant must:
7.1.1 reside in the Republic of South Africa;
7.1.2 be 18 years of age or older at the time of entry;
7.1.3 be a natural person;
7.1.4 have and use a valid South African mobile number; and
7.1.5 provide complete and accurate personal details when requested.
7.2 The Promoter may require a participant or winner to produce the original till slip or receipt, proof of identity, proof of address, proof of mobile number ownership, or any other information reasonably required to validate the entry or facilitate delivery of the prize. Failure to provide this information within the timeframe specified by the Promoter may result in disqualification and forfeiture of the prize.
7.3 The Promoter will not be responsible for entries not received, delayed, corrupted, incomplete or invalid for any reason whatsoever, including network connectivity, handset, hardware, software or service-provider issues. The Promoter is also not responsible for any failure, interruption or delay in the operation or accessibility of the WhatsApp platform or the participant’s access thereto.
7.4 The Promoter reserves the right to reject or disqualify entries that are false, fraudulent, misleading, incomplete, altered, manipulated, illegible, generated by automated means, or otherwise not in accordance with these terms and conditions.
7.5 The Promoter’s decision in relation to any aspect of the competition, including validation of entries and selection of winners, is final and no correspondence will be entered into, except where required by law.
7.6 If a winner cannot be successfully contacted after reasonable attempts, is found to be ineligible, fails the verification process, refuses the prize, or contravenes these terms and conditions, the prize will be forfeited and the Promoter may select an alternate winner.
8. PERSONAL INFORMATION AND PRIVACY
8.1 The Promoter is the responsible party for the personal information processed in connection with this competition.
8.2 The Promoter may collect, store and use the personal information of entrants and other participants, including contact details, social media handles and banking details where required, for the following purposes: administering the competition; contacting entrants and winners; validating entries and prize claims; facilitating delivery of prizes; complying with legal and regulatory obligations; statistical analysis; and pursuing the legitimate interests of the Promoter or an authorised third party.
8.3 Personal information may be shared with authorised third parties, including the Promoter Agency and service providers, strictly for purposes consistent with these terms and conditions and applicable law.
8.4 Personal information will be processed in accordance with applicable data protection laws, including the Protection of Personal Information Act, 2013 (“POPIA”).
8.5 The Promoter’s use and disclosure of personal information may involve transfer to other jurisdictions, including the United States of America, which may provide data protection rules different from those in South Africa. Appropriate contractual and other measures are in place to protect personal information when transferred. A copy of these measures can be obtained by contacting the Promoter at emeaprivacy@kenvue.com.
8.6 A copy of the Promoter’s Privacy Policy is available at https://za.kenvuebrands.com/privacy.
8.7 Participants may request access to, correction of, deletion of, or objection to the processing of their personal information, where applicable, by using the Promoter’s privacy webform at https://privacyportal.onetrust.com/webform/96f23ee1-34e3-41d6-8d5a-07f0d554152b/0534d927-cf91-47ad-a114-d783c3a89b47.
9. GENERAL TERMS, CPA COMPLIANCE AND GOVERNING LAW
9.1 The Promoter reserves the right to amend these terms and conditions or to terminate, suspend or cancel the competition if it is unable to fulfil its obligations due to a force majeure event or any other event beyond its reasonable control, including strikes, governmental action, natural disaster, actual or anticipated breach of applicable law or regulation, or platform failure. In such event, all entrants and winners waive any rights they may otherwise have against the Promoter, its advertising agencies, advisers, suppliers and nominated agents, to the extent permitted by law.
9.2 By entering this competition, participants are entering a promotional competition for purposes of the CPA, and the competition will be conducted in accordance with the relevant provisions of the CPA. If a participant wins a prize, the participant undertakes to do all things reasonably necessary to enable the Promoter to comply with its obligations under the CPA, including providing the information needed to facilitate handover of the prize and signing proof of receipt where required.
9.3 Employees of the Promoter, the Promoter Agency, suppliers of goods or services in connection with this competition, and their immediate family members are not permitted to enter the competition.
9.4 These terms and conditions are governed by the laws of the Republic of South Africa.